How to Complete a Technical SEO Audit in 8 Steps


Like other services, you can expedite SEO audits — but it’ll cost you. If your company doesn’t mind waiting for your SEO audit report, then you don’t have to worry about this factor. Get a comprehensive audit of your website, especially if your last audit was more than a year ago — or if you’re revamping your SEO strategy.

seo audit

Website SEO Checker & Audit Tool from SiteChecker (Free)

seo audit

ScreamingFrog is best known for its use as an SEO website crawler. It mimics the actions of Google spiders, crawling and analyzing your website so we can better understand it from a technical perspective. Moz has many SEO tools that we use to analyze your website and its SEO standing. With Ahrefs, we can audit your entire website, analyzing its technical performance compared to your competition. Ahrefs was created as an “all-in-one SEO toolset,” and it certainly lives up to that idea. SEO audit cost for sites with 10,001 to 100,000 indexed pages.

seo audit

Page quality

seo audit

For example, a technical SEO audit helped BetterVet, a mobile veterinary service, fix critical site errors affecting the crawling and indexing of their content. With a technical site audit, you can check how easily search engines can access, crawl, and index your pages. So basically SEO audits help you assess your website’s ability to appear in search engine results pages. It ultimately shows you how well your site is optimized for search engines like Google and whether there are any issues with your site. Finally, a website audit finds issues that are hurting your SEO and conversions such as broken links, hidden content, and long page load speed times.

It examines the speed of your website, as well as identifies ways to improve your site’s speed. A faster website can have a tremendous impact on your company, as a one-second speed boost can increase conversions by seven percent. SEO is the foundation of a competitive, results-driven digital marketing strategy. That’s why an SEO audit can uncover improvements for not only your SEO but also your related tactics. By discovering an array of enhancements for your online strategy, you can maximize the results of it. By targeting more valuable keywords in your SEO strategy, you can drive more valuable traffic.

  • So I’d recommend filtering the sheet to only show images that are missing alt text and included in at least one post.
  • If you rely on a 3rd party to host your photos or other files, you may need to ensure the platform keeps you in control of your assets and how they are delivered.
  • There is a lot to consider when auditing your technical SEO, and it can get pretty complicated.
  • With WebFX’s Google Preview Tool, you can see what your page title and description will look like SERPs.
  • It involves checking various aspects of your website to measure how well it is conforming to organic search best practices.

Pages with robots meta Tag “Nofollow”

seo audit

An audit makes sure they are properly optimized for relevance and length. By tracking results, you can measure the impact of your audit (e.g., increased rankings, traffic, and engagement). It’ll also help spot new issues like broken links, slow pages, or dropped rankings.

seo audit

Both SEO and programmatic SEO Anomaly SEO drive organic traffic to your website, but they achieve this in very different ways. While SEO can take months to build up, PPC campaigns can start driving traffic within minutes of launching. Across reports and the Embed tool you can customize Fonts, Colors, Display Layouts, Content, Checks and Sections, Report Text, Email Content. Our PDF reports run fast – the majority of pages can be fully audited, with PDF generated within 20 seconds. We look at a range of important factors that matter not just for SEO but for Usability and Accessibility.